--- slug: advisory type: concept created: 2026-05-26 updated: 2026-06-18 --- # A Note to Practitioners This encyclopedia is for information and education only. It is not legal, financial, tax, or investment advice. Its patterns and concepts summarize observed practice and published research; they are not recommendations for a specific situation. Before making decisions with legal, financial, or tax consequences, consult a qualified attorney, financial advisor, or tax professional. The entries describe how the business of building a technology startup typically works: the standard forms, the terms most investors use, the patterns that recur, and the traps that recur badly. They describe; they do not prescribe. Where an entry names a benchmark, a market norm, or a directional signal, treat it as a starting point for diligence, not a substitute for it. The startup and venture market changes quickly, and a norm that held last year may not hold today. Entries carry dates for that reason. Entries in the investor sections explain how angels and venture funds evaluate companies and make decisions. They clarify investor reasoning; they do not advise any reader about whether to make or accept a specific investment. Named companies and people appear in examples only when a public source documents the case. The book draws on published research, named data reports, and public post-mortems; it does not speculate about private decisions. --- - [Next: What's New](whats-new.md) - [Previous: Introduction](introduction.md)